We partnered with Indiana University Athletics to deliver 28,000 light-up sticks for Hoosier Hysteria on a tight timeline.

On event night, each seat in the arena was set with a glow stick. As the lights dimmed, fans turned them on and waved them in unison, creating an electric, stadium-wide visual moment. The result was a high-impact fan experience delivered on time, helping bring one of the program’s biggest nights to life.